{"id":34249,"date":"2017-09-19T21:38:16","date_gmt":"2017-09-19T21:38:16","guid":{"rendered":"https:\/\/lafeber.com\/vet\/?p=34249"},"modified":"2017-11-15T16:09:00","modified_gmt":"2017-11-15T16:09:00","slug":"minimum-retail-pricing-program","status":"publish","type":"post","link":"https:\/\/lafeber.com\/vet\/minimum-retail-pricing-program\/","title":{"rendered":"Minimum Retail Pricing Program"},"content":{"rendered":"

\"bird<\/a><\/p>\n

You won’t be undersold<\/h2>\n

You\u2019ve recommended Lafeber Company products for years. Now you can sell them without fear of being undersold. Clinical veterinarians have seen their profit margins erode years after year. Now the low prices Lafeber Company\u2019s offers to veterinarians and our new Lafeber minimum retail pricing program gives clinicians the profit on our foods they deserve.<\/p>\n

Minimum retail price<\/h2>\n

As of May 1, 2017, Lafeber Company products have a minimum retail price whether our foods are sold in your hospital, our stores, or online (Table 1). This means you cannot be undersold by online retailers, pet chains, or any other retailer.<\/p>\n

Veterinarians can make an 80% to 130% markup on Lafeber\u2019s best-selling products, including Nutri-Berries<\/a>, Avi-Cakes<\/a>, Premium Daily Diet Pellets<\/a>, Hey!Berries<\/a> and more.<\/p>\n\n\n\n\n\t\n\n\t\n\t\n\t\n\t\n\t\n\t\n\t
Table 1. An example of what your practice can earn using the minimum retail price (MRP)<\/th>\n<\/tr>\n<\/thead>\n
Product<\/strong><\/td>Size<\/strong><\/td>Your Price<\/strong><\/td>MRP<\/strong><\/td>Your Profit<\/strong><\/td>% Markup<\/strong><\/td>\n<\/tr>\n
Classic Nutri-Berries Cockatiel<\/td>12.5 oz<\/td> 4.14<\/td> 8.39<\/td> 4.25<\/td>103<\/td>\n<\/tr>\n
Classic Nutri-Berries Parrot<\/td>3.25 lb<\/td>15.44<\/td>27.99<\/td>12.55<\/td> 81<\/td>\n<\/tr>\n
Tropical Fruit Nutri-Berries Parrot<\/td>10 oz<\/td> 3.47<\/td> 7.99<\/td> 4.52<\/td>130<\/td>\n<\/tr>\n
Avi-Cakes Cockatiel-Parakeet<\/td>8 oz<\/td> 2.61<\/td> 5.49<\/td> 2.88<\/td>110<\/td>\n<\/tr>\n
Hey!Berries Small Mammals<\/td>4 oz<\/td> 2.74<\/td> 4.95<\/td> 2.21<\/td>  81<\/td>\n<\/tr>\n
Lafeber Pellets Cockatiel<\/td>5 lb<\/td>10.88<\/td>22.99<\/td>12.11<\/td>111<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n

Order<\/h2>\n

Veterinary hospitals in the United States:\u00a0 To order Lafeber Company products, visit the LafeberVet Online Store<\/a> or contact the office<\/a> at (800) 842-6445.<\/p>\n

 <\/p>\n

Free shipping<\/h2>\n

And now there’s more good news:\u00a0 Free Shipping.\u00a0 All orders of $100 of more ship for free within the continental United States beginning July 30, 2017.<\/p>\n","protected":false},"excerpt":{"rendered":"

You\u2019ve recommended Lafeber Company products for years. Now you can sell them without fear of being undersold. As of May 1, 2017, Lafeber Company products have a minimum retail price whether our foods are sold in your hospital, our stores, or online. This means you cannot be undersold by online retailers, pet chains, or any other retailer.<\/p>\n","protected":false},"author":5,"featured_media":32522,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-34249","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","content_types-article","procedures-practice-management","contributor-pollock"],"acf":[],"yoast_head":"\nMinimum Retail Pricing Program - LafeberVet<\/title>\n<meta name=\"description\" content=\"As of May 1, 2017, Lafeber Company products have a minimum retail price whether our foods are sold in your hospital, our stores, or online\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lafeber.com\/vet\/minimum-retail-pricing-program\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Minimum Retail Pricing Program - 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